Nira Rubens sneakers and shoes.

It's time for dresses and overalls.

national standard, made in france sneakers --- woman collection spring2017

Sei Heki is the second reiki symbol. It means armony, peace and balance between opposite forces. We take possession of this symbol fully aligned whith the Primabase philosophy that balances fancy and practicality, luxury and semplicity, elegance and comfort. Accept it. You will find everywhere, Sei Heki conquered our hearts and our proposals. Are you ready to get in love with it?

NATIONAL STANDARD - sneakers made in france, menstyle collection spring/summer 2017. Creative freedom, independence and a shared vision of fashion inspired François Chastang and Arnaud de Louvencourt to create NationalStandard in 2010. National Standard is part of a new generation of creative and independent Paris-based brands. The founders have tapped into their experience in the worlds of fashion and luxury to construct a global brand, developed around footwear, and in particular their key item, the sneaker.